The upcoming CAMON 20 Series from innovative technology brand TECNO recently picked up the prestigious MUSE Design Awards 2023 as a gold winner in the Product Design of Telecommunications category.
TECNO’s CAMON 20 Series, known for its groundbreaking stylish design, was again unanimously praised by the judges of MUSE Design Awards 2023 thanks to its industry-first CAMON PUZZLE deconstructionist design. This win further illustrates TECNO’s strength in product design as the company gains recognition from well-established international authorities.
The award-winning device is set for launch on May 9th this year.
Held by the International Awards Association (IAA), the MUSE Design Awards is one of the most influential international awards in global design, known for its rigorous judging system and high-quality criteria. The awards focus on exploring artistic beauty and design innovation, aiming to foster “design muses” and promote global innovation and design excellence. This year’s MUSE Design Awards received over 6,300 entries from countries worldwide and were judged by a jury panel composed of 51 expert judges from creative and design-led disciplines across the globe.
“The industries have gone through significant changes throughout the years, yet to have these entrants showcase their ability to adapt and overcome is certainly surprising and encouraging to our team in IAA,” said IAA spokesman Thomas Brandt, “We celebrate good design in all its forms, and TECNO CAMON 20 Series caught our eye with its outstanding attention to detail, superb craftsmanship, and innovative design qualities, making it a worthy winner of our Gold Award.”
Inspired by the deconstructivist genre of postmodern architecture, TECNO fuses the aesthetic concepts of international fashion brands and pioneering designers to create the unique CAMON PUZZLE design. TECNO tries for the first time to engrave 20 irregular ribs in a three-dimensional luxury lychee-pattern back cover material of Magic Skin. At the same time, sapphire-grade nanocrystalline ceramic is integrated into constructing the device’s back cover. The combination of advanced materials and bold design philosophy challenges traditional smartphone design language and allows CAMON 20 users to make a stylish statement.
Of course, the focus is not only on aesthetics but on the user experience, too. The newest material of Magic Skin applied to CAMON 20 Series brings out the best deconstructionist design, creating incredible comfort with a natural tactile texture that doesn’t attract fingerprints. With a unique appearance and high-quality materials, CAMON 20 series brings industry design standards into a new era by winning high praise from the MUSE jury and highlighting TECNO’s position as a smartphone-design pioneer.
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