Posted by As inflation hits all industries across Nigeria, cinemas have raised the cost of movie tickets to as high as ₦5,000 for foreign movies. If you want to see any of those in 3D, the price jumps higher to ₦6,000 per movie. What are the new prices for local movies? You have to shell out ₦4,000 or ₦4,500, depending on whether you are watching during a weekday or during the weekend.
Consumers are weighing their spending patterns, and it is clear to me that unless cinemas find alternative revenue channels, their bottom line will take a hit from this latest round of increases in movie ticket prices. In simple terms, a lot of people will stop frequenting cinemas and opt to watch the latest movies on streaming apps like Netflix, ShowMax, iRokoTv, and Amazon Prime.
Think about it: for the price of one movie ticket, anyone with an Internet connection can take up a monthly subscription with one or two of these streaming services, and enjoy access to thousands of movie titles. Yes; they will miss out on some titles that are initially available only in cinemas, or settle to go to the cinemas only for such movies. Thankfully, mobile Internet is cheaper than ever now in Nigeria, and unlimited mobile Home Internet services are now easy to access.
What is your response to the new hike in prices of foreign and local movie tickets? Are you going to be cutting down on cinema patronage and depending more on movie streaming services? Whatever your plans are, you really should check out Nigerian movie reviews and news, to keep up with upcoming reviews and what to expect.
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Author: Mister Mobility
Mister Mobility, a techie with a passion for storytelling. I have owned, used, and reviewed hundreds of mobile phones since 2001. I started Mobility Nigeria Tech Blog in 2008.
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It is said that necessity is the grandfather of invention..
There are things we do without critically evaluating, WHY?
What would I go to a movie theater to do, in the first instance?
It has certainly never been cheaper than the alternative..
Why can’t I download whatever film, and watch on my big screen television, connected to an awesome sound-bar?
That would be a better worthwhile investment if I am so crazy about television (watching movies).
What’s the big deal about ‘being the first to watch’?
“It is hunger that would teach a mad man sense!”
With my Amazon Fire TV Cube, big TV screen and unlimited internet access, there are websites I use for movies (whether still showing in the cinemas or not) and TV shows all for free and in Full HD quality.
The cinema business is truly going to feel the hit with this pricing. Me spend N5,000 just to watch a movie (excluding snacks and drinks)? Never!
It looks like rough days ahead for cinemas; those of them that are unable to find extra revenue streams will fold up.