MOBILITY

No; The iPad 128GB Is Not Innovation

128gb

I’m so tired of the way the word Innovation gets thrown around when it comes to anything Apple. Recently Apple announced the 128GB iPad and boom, one of my Twitter followers and countless others took to social media to hail another “innovation” from Apple. Are you kidding me? Innovation?

I am not questioning the fact that 128GB in a mobile device is a nice thing to have. What I question is that it gets labeled as innovation without proper deep analysis. How do you look at the true innovations from Apple such as the iPhone, iPad, iPod and the super slim MacBook Air, you turn around and call a memory bump “innovation”? Forgive me if my reality is not distorted.

I’m an Android person by choice, but allegiances aside I’d like to point out a few reasons why I do not think that the recent memory bump for the iPad categorizes as innovation.

  1. First, for those who have forgotten, the main target of the new 128GB iPad is business customers and with only a few days left to the launch of the Surface Pro tablet you can see that this is a reactionary measure from Apple. Much like the iPad Mini, which Steve Jobs had sworn wouldn’t happen.
  2. Another thing is that even though it may not be the smoothest of processes, 128GB has been available for sometime now on a mobile device. All that is needed is a device with 64GB internal memory and an additional 64GB expandable by microSD. Plus you get it for cheaper price than what Apple is offering.
  3. Seriously for the beginning retail price ($799), will you not be better off getting a Laptop?

If you are an Apple fan, I do not hold it against you. To each his own is something I follow. But please save us the Innovation line sometimes (Okay, maybe most times).

In the recent software upgrade to Ice Cream Sandwich and Jelly Bean, Samsung differentiated from their competitors with major software enhancements. Some of those enhancements included:

Smartstay which keeps the screen on as long as it detects your face while in use,

Multiwindow that allows you to run 2 apps simultaneously and the now famous Galaxy Note line that revived a dead thing called the Stylus.

What did a majority of Tech blogs call those features? Gimmicky. They bashed it and went on and on about how no-one will use them. If you use or have used a Samsung device that is equipped with the aforementioned enhancements, you will truly appreciate the attention that has gone into making the device a true smart companion.

When the Galaxy Note was announced, a majority of tech blogs called it dead on arrival. “Samsung has gotten it wrong again,” said many.

Now let’s turn the table around. Shall we suppose that all those features get incorporated into iOS 6 for example. We would be tortured by iOS fans and numerous tech blogs about how all these features are so innovative, how Apple knows what the users want, and why the expensive retail prices of Apple products can be justified with such awesome enhancements.

Really, let me be frank. Save me the bull. There is nothing revolutionary or innovative about the 128GB iPad. I may get flak for that from some “platform independent”/iOS users, but the truth they say is bitter. What I’m waiting for is the next generation of the iPhone to see the innovation Apple will come up with.

Do share your thoughts in the comments below and don’t hold anything back, cheers! :)

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About The Author: Emmanuel Olalere

Contributor on Mobility Blog, Tweets by as @Emmagine79, Blogs at The Emmagination | +1 as Emmanuel Olalere | Loves minimalistic typographic designs. Android general | PC lover | All round Geek, King in the making | IT Consultant in training.

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15 comments for “No; The iPad 128GB Is Not Innovation

  1. Emmaachile
    February 6, 2013 at 4:17 pm

    Gbam! You hit the nail on the head. I will have to share this article with my friends.

  2. February 6, 2013 at 4:47 pm

    Precisely stated in clear terms.
    In addition to that;in the Samsung galaxy note series and S3, the front facing camera is not just a mere camera, there is another feature that has been incorporated which allows the screen to rotate according to your viewing angle by using the front camera.. smart rotate. these features work perfectly. no gimmicks, that’s innovation. the S-pen is no gimmick, that’s revolutionary.
    watch out for a tecno t9 with 128GB later this month…no big deal a beg

  3. koweiszki
    February 6, 2013 at 4:55 pm

    with u all the way

  4. February 6, 2013 at 5:03 pm

    Done @Emmaachile

  5. Harry Echemco
    February 6, 2013 at 5:30 pm

    I once mentioned indoctrinated and the iSheep went berserk. I mean, how can a bunch of Apple fans be blind to reality and only wait for Apple to add length to their iPhone and then they all jump up to shout innovation? Apple do not even produce the memory chips they use in their idevices and yet people ascribe that as innovation from Apple. And what’s really innovative about memory bump. The only explanation is that these guys have been waiting for a reason to start their iworship thing and anything whatsoever from Apple will do.

    I remember when all of them think that 3.5 inch screen is just perfect and when Apple started copying the competition by increasing the length, they still think it is the right move, meanwhile, Apple is doing this gradually so they won’t be accused of copying anyone. In the next iteration of the iPhone, they are going to add some width to complete the copying process without appearing to do so, and the iSheep will still say that is the perfect size. I just wish these guys will do a little thinking of their own instead of waiting on anything that comes from Apple and declaring it the perfect product.

  6. February 6, 2013 at 6:13 pm

    I just wish these guys will do a little
    thinking of their own instead of waiting on anything
    that comes from Apple and declaring it the perfect
    product.

    was researching the character of the isheep, and came across these..

    Herd mentality describes
    how people are influenced
    by their peers to adopt
    certain behaviors, follow
    trends, and/or purchase
    items. Examples of the
    herd mentality include the
    early adopters of high
    technology products such
    as cell phones and iPods,
    as well as stock market
    trends, fashions in
    apparel, cars, home décor,
    etc. Social psychologists
    study the related topics of
    group intelligence, crowd
    wisdom, and decentralized
    decision making.
    People in these herds are
    broken up into two
    groups, explains Friedrich
    Nietzsche, a philosopher
    who coined the phrase.
    One lended itself to the
    religious points of views-
    their beliefs and how
    those dictated their
    actions- while the other
    lended itself to influence
    by the media- more
    liberal and based upon
    what others perceive as
    ‘right’ (following trends,
    social norms, etc.).

    They lower their heads
    and follow the leader
    without questions even
    when they’re being lead
    into a precipice

    There you have it Harry Echemco.

    the isheep is not noted for being independent minded

    they just follow their Shepherd – Tim Cook (Apple)

  7. The Richest Man
    February 6, 2013 at 7:22 pm

    Big reason to say that innovation at Apple is DEAD!

  8. February 6, 2013 at 7:49 pm

    well said.

  9. obus.boss
    February 6, 2013 at 8:41 pm

    The apple users remain in their lovely prison and glorify anything apple gives them.The media is helping them out too,they hype anything new coming from apple.Apple isn’t the best device,they are just the best at marketing.

  10. chuck
    February 6, 2013 at 9:16 pm

    While I am an Apple “worshipper,” which they have earned over the long term, I completely agree that this is NOT innovation.

    I bought an iphone 3g, sold it because I couldn’t afford the phone plan, tried out Android smart phones for a couple years, and now I’m back with Apple because the others just aren’t as simple and fun to use. I still keep an open mind, just bought a cheap Samsung Tab 2 just so I could know a little about what Android tablets are offering. I’m not using that thing at all. Every time I try it’s just annoying and things aren’t in logical places. Was excited to upgrade my PC laptop to Windows 8 just so I could see what the fuss was about….I’m still wondering what the fuss is about.

    It’s not the hardware that sets Apple apart like it used to be. It’s the software. Or the software/hardware marriage that happens with Apple devices. I am LONGING for Google and Microsoft or anyone to make a product that is as fun to use as an iPad. I want the competition to drive down pricing and give me better options! Unfortunately, in my opinion, they are all dropping the ball.

    I like how people compare market share between iOS and Android so it comes out like 60/30 or 60/40. Apple gets 60% or more and all the other companies get to split the other 40. That’s hardly a competition.

    How does software giant Microsoft and these other companies allow a once nearly dead company do this? They were lazy and sitting back, taking our money for slow moving upgrades to technology instead of adapting and innovating :-) (software and hardware) for so long, they let Apple bounce back. They let the iPod go unanswered for so long that iPod introduced millions to Apple, and then they repeated that slow market reaction with the iPhone. While this 128GB model is not “innovation,” forgive these blog, website writers and stupid users for not recognizing the lack of innovation from a company that always and habitually innovates.

    Writers write so their articles can be read. They will use dramatic titles and phrasing to lure people in and educate or entertain, and they form habits and begin to link words together. While it’s annoying, I forgive them, since Apple and innovation have become synonymous for so long.

    But, I digressed. I repeat, 128GB is not Innovation, but I still want it cause I need more movies on my iPad so I can sit on my ass and gain more weight while doing nothing useful like responding to website articles.

  11. FREDi
    February 7, 2013 at 11:27 am

    On Jan 30th I tweeted: RT @KayAkinrelere: 128GB… So what? #iPad still as restrictive as ever. Bring WiFi Hotspot, usb transfer, bt compatibility with other devices etc on board…

  12. February 7, 2013 at 12:27 pm

    I remember that day on twitter. I also wanted to rant out against calling a 128GB iDevice “innovation”. I mean, REALLY?!

  13. bosun99uk
    February 9, 2013 at 8:11 am

    American Tech bloggers always praise Apple, no matter what.

    To Apple users its innovation to Android users its a memory bump and its nothing new

    it’s good but its nothing to party for, if it was that innovative Apple would have had a special event for it, as far as am concerned its long over due

  14. Belushi
    February 9, 2013 at 7:13 pm

    Guys, just forgive apple. They do it all the time. Siri was innovation… But this…I beg.

  15. Noni
    February 10, 2013 at 4:08 pm

    Haha @ Chuck, one person’s excitement is another person’s boredom. I know someone who changed from Android to the iPhone 4S and said as nice as the phone’s UI is, they’re bored and are going back to Android!

    What you find exciting about the iPhone I don’t. What you don’t get about Windows 8 someone else finds fascinating. Some people buy iPhones because of the simplicity, because they’ve moved from an iPod to iPhone, because they have a familiar environment, because all of their friends have one, as a status symbol, because they love iOS, and for a whole bunch of other reasons.

    They even think the iPhone is beautiful – personally speaking, the aesthetics of the iPhone went out with the 3x range. The rest all look like bricks to me, the iPhone 5 a larger brick. But it’s like they say about some children – they have the looks only a parent would love.

    Regarding the topic, innovation is definitely not the way to describe a 128GB tablet. I guess a 5″ screen on an iPhone would be considered innovative as well. I always thought innovation is where you introduce something so new and cutting edge, others want to do the same – not just a few cosmetic changes.

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